Search Website
Testimonial

Our university uses nVivo. I can't think why. HyperRESEARCH is much more user friendly.

Denise Goodfellow
Doctoral Student
Australia


Members Login
Members Online
None
Current Poll
What is your Qualitative Research "hot topic"?
 
Home > Sales > Before You Buy > HyperRESEARCH in a Nutshell

HyperRESEARCH: What It Is

Our HyperRESEARCH cross-platform software for qualitative analysis is designed to aid you in any project involving analysis of qualitative data. It's easy to use, powerful, and flexible - which means that no matter how you want to approach your data, the software will allow you to "do it your way." The intuitive interface and well-written documentation – and especially the step-by-step tutorials -- help get you up and running with your own data quickly and easily.

 

HyperRESEARCH: What It's Not

HyperRESEARCH isn't a complex software package that requires workshops and seminars and hands-on help to learn how to use.

It's also not a program that will analyze your data (or write your dissertation!) for you. It makes the mechanical process of all of that much easier, but you (the researcher) still need to do the thinking part.

Last Updated (Saturday, 05 September 2009 10:03)

 
facebook Visit our company page on Facebook and become a fan! Click here.
In The News
Understanding Film-Induced Tourism's impact on Rural areas with HyperRESEARCH

Tom Mordue of the University of Teesside used HyperRESEARCH in his study of "Television, Tourism, and Rural Life."  The article appears in the February 2009 issue of the Journal of Travel Research (Vol.47, No. 3, pp 332-345). From the abstract, "This article analyzes the relationship among dramaturgy, tourism, and rurality. Through an ethnographic study of Goathland in North Yorkshire—the filming location for the U.K. television drama series Heartbeat—the rural is shown to be a cultural performance that invokes certain lifestyle preferences that are both reliant and counterpoised to urban society. However, when urban viewers exchange the virtuality of television viewing for the corporeality of visiting the rural scenes that have become a familiar part of their cultural landscapes, the consequences are much more profound, nuanced, and complex than the demarcation of positive or negative impacts reified in certain managerialist discourses. Moreover, the article shows how the public and private spaces of the rural are being fundamentally transformed by the types of global consumption and mobility that film-induced tourism represents." The article can be viewed here.

Upcoming Event

14 days
left until the next event:
American Marketing Associations Summer Educators' Conference
on August 13, 2010
at Boston, MA USA
Latest Forum Post